The Consumers Price Index (CPI) is an official measure of inflation that affects everyday New Zealanders in many different ways. Gusto created this infographic to support Stats NZ to demonstrate the value and benefit that the CPI brings to the general public. It tells a visual story about how the CPI is generated, what happens to the data that is collected, and what it is used for.
Through illustration and HTML5 animation, the infographic engages and informs New Zealanders about what the CPI is, and how the valuable statistical output has an impact on their lives. The interactive nature encourages viewers to explore the infographic and find out more information about particular aspects of the CPI.