Strategy Deck
Community Planning for Climate Disruption
How do we effectively communicate the urgency of climate disruption while inspiring public and action understanding? This question guided The Workshop’s three-year collaboration with Auckland Council to develop narratives that encourage community planning as a key solution to climate challenges.
Through extensive research The Workshop identified and tested messages to help communities engage with climate adaptation. Their findings emphasise the importance of connecting climate action to better lives and enabling collective, community-based solutions.
Our design team then transformed their in-depth research into two impactful design outputs:
• A framing report: A detailed and robust record of The Workshop’s findings and actionable recommendations.
• A messaging guide: A concise, visually engaging resource designed for community leaders to quickly access and share key insights.
Using thoughtful design strategies, we ensured these resources were easy to navigate and understand. Tools like clear information hierarchy, signposting, and engaging visuals highlighted key messages while fostering accessibility.
A consistent structure and colourful graphics brought the concepts to life, supported by Megan Salole’s vibrant cover illustration.
Our goal was to empower The Workshop’s audience – community leaders, local government, climate advocates, communicators and decision-makers – with the tools to share narratives that inspire action and build public confidence in climate solutions. By creating content that is as engaging as it is informative, we helped transform complex research into accessible guides for meaningful change.
Guidance report
We designed new guidance from the World Health Organization for managing ecological and health risks associated with the manufacturing of antibiotics.
Pollution from antibiotic manufacturing is a significant yet underregulated contributor to antibiotic resistance, risking the effectiveness of life-saving medicines. This new guidance offers a scientific framework for setting targets and implementing best practices across sectors.
This guidance is a critical tool, and practical application by regulators, inspectors, procurers and industry stakeholders across the world is key in managing the environmental challenge.
Our report design makes the complex information clear and easy to navigate using colour coding, a logical document structure and visual cues for repeating content types. Illustration depicting the environmental and health impacts of antibiotic manufacturing gives the information an emotional weight and underlines the importance of this guidance.
The challenge was to create an illustrated landscape that would engage a global audience and avoid specific details that may ground it in one particular place. We needed to show human presence to help demonstrate the creation of pollution and its impact on our health.
Consultation Document and Campaign for the 10 Year Plan
Animated complaints process infographic
School Carbon Emission Reduction Infographics
Emergency Toilet Campaign
A visual identity transforming Social Sector Commissioning
Our design approach recognises that to successfully deliver the Action Plan, MSD need to communicate regularly with three key audiences:
- The Social Sector: This includes non-government organisations, community organisations, iwi affiliated/trust organisations, and philanthropic organisations that receive government funding to deliver social supports. It was crucial for the logo to showcase the strength that comes with community.
- Government Agencies: We aimed to engage government agencies involved in delivering change specifically.
- Decision Makers: Our communication efforts also targeted decision makers who play a key role in the commissioning process.
Our goal was to create an accessible and engaging document and summary for MSD that outlines the future direction of social sector commissioning. By doing so, we aimed to help the social sector understand the proposals and their implications on their work. An accessible and inviting design demonstrates the government’s commitment to take action, while infographics enhance the content and visualise key messages. These infographics simplify the complexity of the systems, making them clear and easy to understand.
The purpose of the document and summary was to set a clear high-level direction for the future of social sector commissioning. It emphasises the importance of government agencies, social service providers, communities, and other key stakeholders working together in a deliberate and transparent manner to improve the wellbeing of New Zealanders.
Collaboration for clarity:
To ensure the overall result was clear and accessible to the broad audience, we joined forces with our regular partners, plain language consultants Write, and also collaborated with professional translation services. This ensured information included across these resources could be easily shared and understood in both Te Reo Māori and English. We wanted to help the social sector understand the proposals, and any implications on the way they work, emphasising the value for everyone in the system and clearly explaining how MSD plans to achieve their goals.
Access and Choice website and campaign design
Digital annual report
