‘Mind the gap’ animation

PHARMAC

An animation debunking commonly-held beliefs about cancer funding in New Zealand.

This animation communicates the effectiveness of cancer medicines that are funded by PHARMAC for New Zealanders.

PHARMAC are often criticised for the fact that more cancer medicines are funded in Australia than in New Zealand, but in reality when it comes to making a difference in people’s lives, it’s not about how many medicines you have, but having the ones that work.

Gusto cancer gap animation
Gusto cancer gap animation
Gusto cancer gap animation

The animation was posted on the PHARMAC website alongside summaries of the results and research into this crucial study. The animation has now been viewed over 350 times.

Gusto cancer gap animation

Keen to chat?

Get in touch with our team or have a look at our work to see if we’d be a good fit.